Expert SEO Consultant

Hello! I Do SEO!
-Shounak Gupte

Expert SEO Consulting Services in Melbourne for all your needs.
seo consultant

About Me

Custom SEO Solutions to help your business GROW!
Taking your site at the top of Google's ranking!
Hi. I’m Shounak Gupte. Originally from India, I migrated to Australia in 2005. I have a Masters degree in Computer Science. After graduating from RMIT, I worked as a PHP Developer for 5 years before switching my career path to SEO.
I am a well rounded Digital Marketing Expert with over 15 years’ experience in Web Development and Search Engine Optimisation (SEO) across multiple industries working as a Freelancer and for some of the Top Companies in Australia.

Why Choose Me?

Right SEO strategies for your success!
I have the expertise and knowledge you need to get ahead. I can help with impartial advice, honest pricing plans tailored just for YOUR needs – all at an affordable price!

When you work with me, I will listen to your needs and then find the perfect solution. You can count on my attention for detail as well as a genuine interest in helping make sure that everything falls into place smoothly!
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Years in the industry
No Locked-In Contracts
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Transparency & Satisfaction

What Services I'm Providing

I do everything SEO to help your business GROW!
Local SEO
“Get found” in your local area which brings customers straight to your doorstep.
eCommerce SEO
Improve “Targeted Traffic” to your Online Store to help your business grow.
Website Audit
Find out why your SEO is struggling and get actionable solutions to fix it!
Technical SEO
Improve technical aspects of your website to grow your visibility online.
Link Building
Get placed on high authority websites to gain more exposure and brand awareness.
Content Marketing
Engage with your audience with high quality content that drives traffic.

SEO Campaign Benefits

Gaining website visitors made easy!

Increase in

Improve the keyword ranking of your website, ensuring that your website is seen by as many people as possible.

Increase in Organic Traffic

Ensure your website is optimised in order to encourage users to click through to your website and interact with it.

Increase in Conversions

Ultimately, the key reason for anyone doing SEO work is to increase the number of conversions on your website and grow your business.

Freelance SEO Specialist & SEO Consultant in Melbourne

Have you ever found yourself wondering about how you can enhance your website’s performance? Incorporating quality SEO strategies and solutions into your website’s plans is essential if you are to give your business the performance boost that it needs. As such, it is important that you consider getting help and advice from an SEO specialist in Melbourne if your website is to reach its full potential.

You need marketing solutions for your business, and that just so happens to be what our team can help you with! As SEO experts, you can be confident that we will help your website attract the organic traffic that you need to prosper!

SEO Expert and Digital Marketing in Melbourne

The importance of getting help and advice from an SEO consultant in Melbourne cannot be stressed highly enough. Indeed, many people forget to consider SEO as part of their marketing attempts and so it is imperative that you also consider how SEO could be of benefit for your website.

Why Invest in SEO?

SEO, which is a common abbreviation used to describe a marketing and content writing technique known as Search Engine Optimization, can offer many different benefits for your website. Indeed, SEO can help your business increase its ranking in the search engine results—and this, in turn, can help your business increase its exposure with its customer base and target market.

Increasing your ranking in the search engine results is essential for any website owner. Modern search engine users rarely search lower than the first page of search results; as such, if your business is ranking any lower than page one it will be missing out on potential visitors and customers. Even if your website is sitting comfortably at the top of the second page of the search results, you will still be losing out on viewers from organic searches and this can impact on the overall performance of your website!

You shouldn’t need to settle for this, though—and our team of SEO specialists can help you to get onto the first page. This, in turn, will allow you to attract new viewers to your website who are directly interested in the content that you can offer for them; as such, it can often be said that SEO is even more useful for your website than other forms of generic marketing attempts alone!

How an SEO Consultant Could Help

If you think that your website could benefit from SEO optimization then a skilled and experienced SEO consultant, such as our team, would be able to help you out. The search engines continually change their algorithms for SEO in order to ensure that their users are offered search results that are relevant and high quality; it is the job of an SEO consultant to monitor and keep track of these changes, to always stay one step ahead of the game!

Don’t compromise for your website! Get help from a team of SEO experts in Melbourne to make sure that your website performs at its very best.


What is SEO?

SEO, or search engine optimization, is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). It is a means of increasing traffic to a site by improving its organic search results.

The goal of SEO is to improve the visibility and ranking of a website or web page in search engine results pages. This can be done by optimizing the website content, structure, and on-page elements such as titles, metatags, and anchor text; by developing off-page SEO tactics such as link building and social media engagement; and by ensuring that the site is accessible to both users and search engines.

SEO can be a complex and time-consuming process, but it is essential for any business that wants to be visible online.

Why is SEO important?

SEO is critical for any business that wants to be visible online. Without SEO, your website may never be seen by potential customers. Here are three reasons why SEO is so important: 

1.Search Engine Optimization Makes Your Website More Visible 

The whole point of having a website is to make sure people can find it when they search for the products or services you offer. However, if your website doesn’t show up on the first page of results, chances are people will never find it. That’s where SEO comes in. By optimizing your site for search engines, you can ensure that your site will be more visible to potential customers.

2.SEO Can Help You Target The Right Customers 

One of the great things about SEO is that it can help you target the right customers for your business. If you are an e-commerce company, you can use SEO to target potential customers who are actively looking for your products. If you have a brick-and-mortar store, you can reach people who are in the area and might be interested in visiting your store.

3. SEO Can Give You A Competitive Advantage

SEO can help you gain a competitive advantage over your competition. If you are able to rank higher for keywords that are important for your business, you will be far more visible than your competitors. This means that you could get more traffic, leads and customers.

How does SEO work?

In its simplest form, SEO is the process of optimizing a website to rank higher in search engine results. By making sure that your site is optimized for the right keywords, you can attract more traffic from people who are searching for those terms.

There are a number of different factors that go into SEO, and it can be a complex process. But there are some simple things that you can do to improve your site’s ranking, such as making sure that your content is relevant and keyword-rich. You can also make sure that your site is easy to navigate and has a good design.

If you’re not sure how to optimize your site for SEO, there are plenty of resources available online. You can find articles, blog posts, and even courses that will teach you the basics of SEO.

How can I do SEO?

SEO, or search engine optimization, is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). It is a long-term, organic marketing strategy that helps build brand awareness and improve site traffic and conversions.

There are many factors that go into SEO, from on-page optimization to off-page SEO. To do SEO effectively, you need to understand how search engines work and what factors they use to rank websites. You also need to be proactive in creating quality content and building links to your website.

SEO is an ongoing process, so it’s important to continuously monitor your website’s performance and make changes as needed.

How long does SEO take?

SEO is one of the most important parts of online marketing, but it can be difficult to know how long it will take to see results. Depending on the competitiveness of your keywords, your website’s age, and other factors, SEO can take anywhere from a few weeks to several months to start seeing results. However, once you do start seeing results, the benefits of SEO can last for years.

That being said, there are some things you can do to speed up the process. Make sure you are using relevant and keyword rich titles and descriptions, optimizing your images, and creating fresh content regularly. The more effort you put into SEO, the faster you will see results.

What is Keyword Research?

Keyword research is the process of finding and analyzing the words and phrases that people use to search for information on the internet. By understanding what keywords are being used, you can better optimize your website and content to attract more visitors from organic search.

There are a few different methods that you can use to do keyword research. One popular method is to use a keyword tool like Google AdWords Keyword Planner or KWFinder. Another option is to use a tool like SEMrush or Ahrefs.

Once you have a list of potential keywords, you’ll need to analyze them to see which ones are most likely to bring traffic to your website. You can do this by looking at the search volume and competition for each keyword. The higher the search volume and the lower the competition, the better.

What is On-Page SEO?

It is estimated that over 200 factors are used by Google’s algorithm to rank websites. However, on-page SEO refers to the handful of elements that you, as the website owner or developer, have complete control over. By optimizing these key on-page SEO factors, you can influence your website’s visibility in SERPs (Search Engine Results Pages). The most important on-page SEO factor is content—specifically, keyword-rich content that is relevant to what your target audience is searching for.

In addition to well-written and informative content, your website must also be easy to navigate and free of technical errors, such as broken links. A clean, user-friendly design will not only help improve the user experience on your site, but it will also make it easier for search engine crawlers to index your pages.

What is Off-Page SEO?

Off-page SEO is the process of optimizing a website for search engine ranking outside of the website itself. This can be accomplished through link building, social media engagement, and other methods.

Off-page SEO is important because it helps search engines understand what others think about your website. If other websites are linking to yours, then that signals to Google and other search engines that your site must be valuable and worth ranking high in the SERPs.

There are many different techniques that can be used for effective off-page SEO. Link building is still one of the most important factors, but social media engagement and creating quality content are also key.

How do I know if SEO is working?

As a business owner, you may be wondering how do I know if SEO is working? You’ve invested time and money into SEO services, but how can you tell if it’s truly successful? Here are a few ways to measure the success of your SEO campaign:

1. Website traffic. One way to measure the success of your SEO campaign is by looking at the website traffic data. Are more people visiting your website after you implemented SEO changes? If so, then it’s likely that your SEO is working.

2. Sales and leads. Another way to measure the success of your SEO campaign is by looking at sales and leads data. Have you seen an increase in sales or leads since implementing SEO changes? If so, then it’s likely that your SEO is working.

3. ROI. One of the best ways to measure the success of your SEO campaign is by looking at the website ROI numbers. If you’re seeing a positive ROI, then it’s likely that your SEO is working.

4. Better rankings. If you’re seeing that your website is moving up in the rankings, then it’s likely that your SEO is working.

5. Social media shares and mentions. If you’re seeing a sharp increase in social media shares and mentions, then it’s likely that your SEO is working.

How much does SEO cost?

This is a question that businesses often ask when considering whether or not to invest in SEO. The answer, unfortunately, is not a simple one. SEO costs can vary greatly depending on the size and scope of your project. However, there are some general guidelines you can follow to get an idea of how much SEO might cost for your business.

First, it’s important to understand that SEO is an ongoing process, not a one-time investment. This means that the costs associated with SEO will be recurring, typically on a monthly basis. The exact amount you’ll need to budget for SEO will depend on the competitive landscape of your industry and the size of your target market. Generally speaking, though, most businesses can expect to spend between $500 and $5,000 per month on SEO services.

What factors influence the cost of SEO?

There are many factors that go into the cost of SEO for a business. The size of the business, the industry they are in, and the location all play a role in how much it will cost to optimize a website for search engines. The amount of content on the site, and the competition for keywords also have an impact on price. businesses that have a large budget and want to see results quickly may pay more per month than those who are willing to wait longer for results.

My SEO Process

I follow a very simple, yet highly effective process.​
1. Analyse​
Analyse what your competition is doing.
2. Optimise​
Optimise your marketing campaign accordingly.
3. Grow
Grow your business. Easy, Breezy, Beautiful Growth!!

It’s Not About The Search… It’s About Being Found!

What My Clients Say

Happy Clients!





Why SEO is Important?

Improving your site’s visibility!
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Website Traffic comes from Organic Searches.
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Shoppers use Google to discover new items or products.
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Marketers say SEO is their most efficient tactic.

Get In Touch

Drop Me a Line or Two, I’m Open for a Collaboration!