Expert SEO Consultant

Hello! I Do SEO!
-Shounak Gupte

Expert SEO Consulting Services in Canberra for all your needs.
seo consultant

About Me

Custom SEO Solutions to help your business GROW!
Taking your site at the top of Google's ranking!
Hi. I’m Shounak Gupte. Originally from India, I migrated to Australia in 2005. I have a Masters degree in Computer Science. After graduating from RMIT, I worked as a PHP Developer for 5 years before switching my career path to SEO.
I am a well rounded Digital Marketing Expert with over 15 years’ experience in Web Development and Search Engine Optimisation (SEO) across multiple industries working as a Freelancer and for some of the Top Companies in Australia.

Why Choose Me?

Right SEO strategies for your success!
I have the expertise and knowledge you need to get ahead. I can help with impartial advice, honest pricing plans tailored just for YOUR needs – all at an affordable price!

When you work with me, I will listen to your needs and then find the perfect solution. You can count on my attention for detail as well as a genuine interest in helping make sure that everything falls into place smoothly!
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Years in the industry
No Locked-In Contracts
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Transparency & Satisfaction

What Services I'm Providing

I do everything SEO to help your business GROW!
Local SEO
“Get found” in your local area which brings customers straight to your doorstep.
eCommerce SEO
Improve “Targeted Traffic” to your Online Store to help your business grow.
Website Audit
Find out why your SEO is struggling and get actionable solutions to fix it!
Technical SEO
Improve technical aspects of your website to grow your visibility online.
Link Building
Get placed on high authority websites to gain more exposure and brand awareness.
Content Marketing
Engage with your audience with high quality content that drives traffic.

SEO Campaign Benefits

Gaining website visitors made easy!

Increase in

Improve the keyword ranking of your website, ensuring that your website is seen by as many people as possible.

Increase in Organic Traffic

Ensure your website is optimised in order to encourage users to click through to your website and interact with it.

Increase in Conversions

Ultimately, the key reason for anyone doing SEO work is to increase the number of conversions on your website and grow your business.

Freelance SEO Specialist & SEO Consultant in Canberra

What is SEO?

SEO, or search engine optimization, is the process of improving the ranking of a website on search engines. The higher the ranking, the more likely people are to find the website.

There are many factors that go into SEO, including the use of keywords, the structure of the website, and the quality of the content. By improving these factors, websites can improve their ranking and get more traffic.

SEO is important for any website that wants to get more traffic from search engines. By improving their ranking, they can get more people to visit their site.

Why is SEO important?

Search Engine Optimization, or SEO, is the process of improving the ranking of a website on search engines. The higher the ranking, the more likely people are to find the site. This is important because it can lead to more traffic and more customers for businesses.

SEO is also important because it can help to build brand awareness. When people see a website that ranks well for their search terms, they are more likely to remember it and trust it. This can lead to repeat customers and word-of-mouth marketing.

Finally, SEO can be a valuable tool for promoting new products or services. By optimizing website content for relevant keywords, businesses can reach people who are actively searching for what they have to offer. This can lead to increased sales and revenue growth.

How does SEO work?

SEO, or “search engine optimization”, is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). It is a means of increasing organic traffic to a site.

SEO works by incorporating certain keywords into a site’s content and metadata which makes it more likely to show up in search results for those terms. Search engines crawl the web, indexing websites and their content according to certain algorithms. When someone enters a query into a search engine, it uses those algorithms to display the most relevant results.

By optimizing their website for SEO, businesses can improve their chances of appearing higher in search results and getting more clicks and traffic.

How can I do SEO?

Are you looking to start dabbling in SEO but don’t know where to begin? It can be overwhelming, especially if you don’t have a background in marketing. But never fear! Here are some tips on how you can do SEO, even if you’re a complete novice.

First, get to know the basics of what SEO is and how it works. Once you have a grasp of the concepts, you can start doing your own research on which keywords to target. There are a number of free and paid tools available that can help with this process.

Once you have your keywords, it’s time to start optimizing your website for them. This means creating content that is keyword-rich and making sure your website’s code is clean and up to date.

How long does SEO take?

It’s a common question asked by business owners: How long does SEO take? The answer, unfortunately, is not a straightforward one. SEO is an ongoing process that requires continual attention and effort to see results. However, there are some key factors that will determine how quickly you see results from your SEO efforts.

The first factor is the competitiveness of your industry. If you’re in a highly competitive industry, it will take longer to see results from your SEO than if you’re in a less competitive industry. This is because it takes time to rank higher than all of your competitors for the same keywords.

Another factor that will affect how long it takes to see results from your SEO is the size of your website. A large website with hundreds or even thousands of pages will take longer to see results than a smaller website.

What is Keyword Research?

Keyword research is important for any business that wants to be visible online. It is the process of finding and using keywords that are relevant to your business and that potential customers are likely to search for.

There are a number of ways to do keyword research, but one of the most effective is to use a keyword research tool. This will allow you to see how many people are searching for a particular keyword or phrase, and how difficult it would be to rank for that keyword.

Once you have found some relevant keywords, you can then start incorporating them into your website content, blog posts, social media posts, and even paid advertising campaigns. By doing this, you will be able to increase your chances of being found by potential customers when they are searching for businesses like yours.

What is On-Page SEO?

If you’ve ever wondered how to make your website show up higher in search engine results pages (SERPs), you’re not alone. The process of optimizing a website for better search visibility is called search engine optimization (SEO). And while there are many different types of SEO, on-page SEO is one of the most important.

But what exactly is on-page SEO? On-page SEO refers to all the factors on your website that can affect your ranking in search engine results pages. This includes things like your website’s content, title tags, meta descriptions, and more.

One of the most important aspects of on-page SEO is keyword research. Keywords are the phrases or terms that people use when they perform a search.

What is Off-Page SEO?

Off-page SEO is the process of optimizing a website for higher search engine rankings through building links and improving the overall authority of the site.

Off-page SEO is one of the most important aspects of search engine optimization, as it can help to increase the visibility and authority of a website. By building links to other high-quality websites, as well as creating informative and keyword-rich content, off-page SEO can help to improve a website’s ranking in SERPs.

While on-page SEO is important for optimizing individual web pages, off-page SEO can be just as vital for helping to improve the overall ranking of a website. If you’re looking to get your website to rank higher in search engine results pages, then be sure to focus on both on-page and off-page SEO!

How do I know if SEO is working?

If you’re asking yourself how do I know if SEO is working, then the answer is probably no. However, there are a few telltale signs that can indicate whether or not your SEO efforts are having an impact.

One way to tell if SEO is working is by looking at your website’s traffic. If you see an uptick in organic traffic after implementing some SEO changes, then it’s likely that those changes are having a positive effect. Another thing to look at is your website’s ranking in search results. If you’re seeing your site move up in the SERPs, that’s also a good sign that your SEO is working.

Of course, SEO isn’t an exact science, so there’s no guarantee that these things will always happen when you make changes.

How much does SEO cost?

SEO can be a very cost effective way to market your business. Depending on the size of your business and your budget, you can get started with SEO for as little as $500 per month. If you have a larger budget, you can expect to spend upwards of $5,000 per month. The important thing to remember with SEO is that it is an ongoing process. You will need to continue to invest in SEO in order to maintain and improve your ranking in the search engines.

What factors influence the cost of SEO?

There are many factors that go into the cost of Search Engine Optimization (SEO). The most important factor is the competitiveness of the keywords that you want to rank for. If you are in a highly competitive industry, it will likely cost more to rank for your desired keywords. Other important factors include your website’s current SEO health, how much work needs to be done, and your location. Businesses in larger cities tend to pay more for SEO services than those in smaller towns.

Another big factor is whether you choose to outsource your SEO or do it in-house. Hiring an agency or consultant can be expensive, but it may be worth the investment if you don’t have the time or resources to do it yourself.

My SEO Process

I follow a very simple, yet highly effective process.​
1. Analyse​
Analyse what your competition is doing.
2. Optimise​
Optimise your marketing campaign accordingly.
3. Grow
Grow your business. Easy, Breezy, Beautiful Growth!!

It’s Not About The Search… It’s About Being Found!

What My Clients Say

Happy Clients!





Why SEO is Important?

Improving your site’s visibility!
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Website Traffic comes from Organic Searches.
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Shoppers use Google to discover new items or products.
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Marketers say SEO is their most efficient tactic.

Get In Touch

Drop Me a Line or Two, I’m Open for a Collaboration!